I’m sure you have seen this floating around the commercial breaks. NATHAN LOVE creates “Carl the kind crab” for Kellogs. Thought I’d share this, brings back memories from those crazy cereal commercials growing up, glad it still carries on somewhere.
I’m not sure if words can even do this one justice…You may just have to check out the breakdown below…
So I posted the original version a little while ago, and now here is the behind the scenes for PSYOPS new “RETHINK BUTTS” ad. It includes a breakdown of style frames, previz, animatics, and render passes. Check it out below.
An awesome look at the making of Panera’s new “Live Consciously / Eat Deliciously by 1st Ave Machine! It’s always a breath of fresh air to see things done practically once in a while, even if it can be done just as easily in 3D.
SEE ORIGINAL SPOT HERE: