THE MISSION STUDIO creates new NIKE / Vapor Trail ad!

THE MISSION STUDIO along with WIEDEN+KENNEDY went to Madrid to shoot this new spot for NIKE.  Using a Phantom camera and a “surreal diorama field angled 20 degrees  to put all the action on a decline” with real props, this spot was definitely a success.   Check it out below!

ADWEEK’s 20 Biggest Brand Fails of 2012

“The 20 Biggest Brand Fails of 2012 A shameful roundup of the year’s most humiliating marketing blunders”  Some of these had me laughing out loud, make sure to avoid these next year! (Thanks Shawn)

http://www.adweek.com/adfreak/20-biggest-brand-fails-2012-146136

New animated student short, THE WILLIES: Wanted Melody!

Student short submitted by 3 Supinfocom students, titling this one “The Willies: Wanted Melody”.

Putting the obvious aside, everything in this short was done extremely well from lighting and texturing to the attention to detail in the animation.  Whether you are in games, film, motion graphics etc, the techniques are very well executed.  And of course…hilarious.  Lets here what you think.